LABCON

LABCON offers specialized medical and laboratory services. Nationwide they provide a wide spectrum of cutting edge medical and chemical laboratory diagnostics plus further medical services.

The laboratory is part of the Vinzenz Group. The services are aimed to be provided to hospitals, rehabilitation as well as nursing and care facilities. Through the in-house laboratory with their broad expertise and different emphasis it ensures the one-stop-shop principles and is a clear-cut relief for all facilities of the Vinzenz Group.

In co-operations with Pelikan Publishing the Atelier Zichy created a distinctive presence of this company for all printed and digital needs. The web development was done with an Austro/Argentinian Associate.

Priority was to make immediately apparent for experts, the extensive B2B offers of this medical centre for diagnostics and services in its broadest quotation.

The Logo implies through symbolism and colour an easy association with the medical field. Utilizing style elements and pictorial language that underline the brand philosophy, with its “Zeitgeist” of todays scientific perception provide clear recognition of the company.

The Website of LABCON mirrors a very modern cutting edge scientific company.

The specific technical requirement of the client was: to suggest that the broad range of online laboratory service are supported in all devices. As well as to ensure that the exchange of data is exclusively through the portal of the website, in spite of the highest possible safety measures. Functionality of the up- and downloading of sensitive data had to be differentiated at the Login System between outside clients and staff, depending on their affiliating in-house department and position. This required optical links and search functions to accurately point out the correct content and correlation within the huge database of the laboratory.

With Pelikan Publishing, who was responsible for the contentual concept and together with the Web developer Gaucho Media, Atelier Zichy was involved in the production process of creating a comprehensible online surface.